Marketing to Schools Blog

A blog for education businesses ready to sell more to schools.

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The Robert De Niro Approach to Copywriting

Robert De Niro is not only one of the greatest actors of all time, he’s also the actor that I believe embodies all t...
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Emailing Teachers | Marketing to Schools

Episode 5: Data Visualisation

This is the last episode in my ‘Confessions of an Obsessive Compulsive Designer’ blog series (try to hold back the tears...
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Marketing to Schools | Campus

Our CRM Story (How a CRM took us from our Dad’s dining room to industry leaders)

When we started Sprint Education back in 2007 as two fresh-faced brothers from Tewkesbury, we knew very little about...
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Emailing Teachers | Marketing to Schools

Episode 4: Typography is King

This is episode 4 in my 'Confessions of an Obsessive Compulsive Designer' blog series, and today I'll be looking at Typo...
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Uncategorized

Ignore Stinging Criticism at Your Peril!

You may have read our education marketing report called – Who on Earth is Percy Tag? I thought you might find it int...
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Emailing Teachers | Marketing to Schools

Episode 3: Ghost Buttons

This is the third part of my 'Confessions of an Obsessive Compulsive Designer' blog series, where I'll be looking at the...
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Emailing Teachers | Marketing to Schools | Social Media

Episode 2: A Picture is Worth a Thousand Words

Today is the second episode of my Top 5 Transformative Design Trends to Try This Summer. This week I take a closer look...
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Emailing Teachers | Marketing to Schools

Confessions of an Obsessive Compulsive Designer (Episode 1 of 5)

Goodbye Winter, hello wonderfully warm Summer! Right, let’s begin with a fresh slate in preparation for the months ah...
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Uncategorized | Emailing Teachers | Marketing to Schools

3 Steps Towards a Killer Call-To-Action

Building the content of your education email marketing campaign can be a daunting task. You deliberate for hours which p...
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Emailing Teachers | Marketing to Schools | Mobile Marketing

Teachers And Background Images Don't Always Mix

Let me introduce myself; I’m Jen, I joined Sprint in May 2014 and I work in Technical. My job is to convert content into...
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Uncategorized | Marketing to Schools | Miscellaneous

Sprint Newbie and The Power of Three

As I am composing this, it has been 4 weeks since I started my exhilarating journey with Sprint Education as their new D...
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Uncategorized | Marketing to Schools | Miscellaneous

Hi, I'm Dan, the newest member of Sprint's Marketing and Content team

As an English graduate arriving at my first job in Marketing, I was bound to feel a wee bit nervous before starting; but...
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